Xiaomi's mission: always adhere to making good products that are "moving and affordable", so that everyone around the world can enjoy the good life brought by technology
Eight years ago, when Xiaomi was founded, it had a grand ideal: to change the generally low operating efficiency in the business world. Xiaomi has the courage, determination and perseverance to promote a profound revolution in business efficiency: put every effort into making good products and make every penny paid by users worthwhile.
In many fields, Xiaomi has completely changed the face of the industry and greatly accelerated the popularity of its products with its first-class quality and cost-close pricing. The eight words "moving people and reasonable price" are an inseparable whole, which is far beyond the ultimate product expected by users. Only by achieving "reasonable price" can we truly "move people".

Xiaomi's vision: make friends with users and become the coolest company in users' minds
Excellent companies earn profits, and excellent companies win hearts and minds. Xiaomi is a rare high-tech company with "fan culture". For Xiaomi, the user is not God. The user should be a friend.
In order to thank the rice noodles for their company, Xiaomi designated April 6 as the "Rice Noodles Festival", and held a grand event and rice noodles carnival at the beginning of April every year. At the same time, since 2015, at the end of each year, Xiaomi will hold a Xiaomi Family Dinner to invite the rice noodles home for "reunion dinner". At the same time, the employees of Xiaomi will spontaneously write 100000 postcards for the rice noodles. This is the difference between Xiaomi and Xiaomi. It is the emotion expressed by the people of Xiaomi from the heart and by hand, which is the best interpretation of the vision and the actual action of making friends with the rice noodles.

Xiaomi's core values: sincere love
Sincerity means neither deceiving others nor self-deception; Love is devotion and enjoyment.
In 2010, the founder of millet shared a bowl of millet porridge, which opened the story of millet and rifle revolution. At the staff's 5th anniversary event in 2018, Lei Jun said, "Old employees are the most valuable wealth of Xiaomi. There are no veterans, no inheritance. There is no new army, no future." Thank you for a group of like-minded partners, crying together, laughing together, fighting together! Over the years, the original intention remains unchanged, always sincere and always loving.